"Toward Better Customer Engagement: The Mediating Role of Cognitive and ..."

Ramendra Thakur, Joby John (2024)

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DOI: 10.1080/10864415.2024.2401950

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type: Journal Article

metadata version: 2024-11-22

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Ramendra Thakur, Joby John:
Toward Better Customer Engagement: The Mediating Role of Cognitive and Behavioral Trust in Search and Social Media Platforms. Int. J. Electron. Commer. 28(4): 510-540 (2024)

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