"Identifying the Ideal Types of Online Shoppers: A Qualitative Analysis of ..."

Eeva Kettunen et al. (2020)

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DOI: 10.4018/IJESMA.2020040104

access: closed

type: Journal Article

metadata version: 2023-09-30

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Eeva Kettunen, Tiina Kemppainen, Matias Lievonen, Markus Makkonen, Lauri Frank, Tuomas Kari:
Identifying the Ideal Types of Online Shoppers: A Qualitative Analysis of Online Shopping. Int. J. E Serv. Mob. Appl. 12(2): 59-78 (2020)

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