"Navigating the future of AI in marketing: AI integration across borders, ..."

Suraksha Gupta et al. (2025)

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DOI: 10.1016/J.IJINFOMGT.2025.102871

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type: Journal Article

metadata version: 2025-02-21

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Suraksha Gupta, Yichuan Wang, Parth Patel, Michael Czinkota:
Navigating the future of AI in marketing: AI integration across borders, ethical considerations, and policy implications. Int. J. Inf. Manag. 82: 102871 (2025)

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