"Artificial intelligence (AI)-enabled CRM capability in healthcare: The ..."

Pradeep Kumar, Sujeet Kumar Sharma, Vincent Dutot (2023)

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DOI: 10.1016/J.IJINFOMGT.2022.102598

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type: Journal Article

metadata version: 2025-03-03

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Pradeep Kumar, Sujeet Kumar Sharma, Vincent Dutot:
Artificial intelligence (AI)-enabled CRM capability in healthcare: The impact on service innovation. Int. J. Inf. Manag. 69: 102598 (2023)

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