"Impact of digital technologies adoption on firm performance: the mediating ..."

R. Manigandan, J. Naga Venkata Raghuram (2024)

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DOI: 10.1504/IJISCM.2024.140621

access: closed

type: Journal Article

metadata version: 2025-03-03

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R. Manigandan, J. Naga Venkata Raghuram:
Impact of digital technologies adoption on firm performance: the mediating role of social value creation and the moderating role of entrepreneurial marketing in Indian SMEs. Int. J. Inf. Syst. Chang. Manag. 14(2): 198-229 (2024)

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