"Causal Modeling of Web-Advertising Effects by Improving SEM Based on ..."

Pao-Lien Wei et al. (2010)

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DOI: 10.1142/S0219622010004032

access: closed

type: Journal Article

metadata version: 2020-03-13

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  - https://dblp.org/rec/journals/ijitdm/WeiHTW10
Pao-Lien Wei, Jen-Hung Huang, Gwo-Hshiung Tzeng, Shwu-Ing Wu:
Causal Modeling of Web-Advertising Effects by Improving SEM Based on DEMATEL Technique. Int. J. Inf. Technol. Decis. Mak. 9(5): 799-829 (2010)

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