"Communication Strategies of Entrepreneurial Organizations in Mobile Apps ..."

Wei Shi, Matthew S. Weber (2022)

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DOI: 10.4018/IJKM.291092

access: open

type: Journal Article

metadata version: 2024-10-06

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  - https://dblp.org/rec/journals/ijkm/ShiSW22
Wei Shi, Matthew S. Weber:
Communication Strategies of Entrepreneurial Organizations in Mobile Apps Industry: Hidden Communication Prior to Product Launch. Int. J. Knowl. Manag. 18(1): 1-15 (2022)

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