"The influence of digital product attributes on the consumption demand for ..."

Serge Messomo Elle, Fubin Miriam Embi (2023)

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DOI: 10.1504/IJMC.2023.131859

access: closed

type: Journal Article

metadata version: 2023-08-04

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  - https://dblp.org/rec/journals/ijmc/ElleE23
Serge Messomo Elle, Fubin Miriam Embi:
The influence of digital product attributes on the consumption demand for mobile money: the case of the MTN mobile money product in the Buea Municipality in Cameroon. Int. J. Mob. Commun. 22(1): 25-47 (2023)

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