"Positive word-of-mouth for mobile location-based service retail apps usage."

Ju-Young M. Kang, Kim K. P. Johnson (2015)

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DOI: 10.1504/IJMC.2015.072055

access: closed

type: Journal Article

metadata version: 2024-08-04

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Ju-Young M. Kang, Kim K. P. Johnson:
Positive word-of-mouth for mobile location-based service retail apps usage. Int. J. Mob. Commun. 13(6): 599-618 (2015)

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