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"The role of demographic similarity in people's decision to interact with ..."
Izak Benbasat et al. (2020)
- Izak Benbasat, Angelika Dimoka, Paul A. Pavlou, Lingyun Qiu:
The role of demographic similarity in people's decision to interact with online anthropomorphic recommendation agents: Evidence from a functional magnetic resonance imaging (fMRI) study. Int. J. Hum. Comput. Stud. 133: 56-70 (2020)
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