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"Consumer Sentiment in Tweets and Coupon Information-Sharing Behavior: An ..."
Chen-Ya Wang et al. (2017)
- Chen-Ya Wang, Yi-Chun Lin, Hsia-Ching Chang
, Seng-cho Timothy Chou:
Consumer Sentiment in Tweets and Coupon Information-Sharing Behavior: An Initial Exploration. Int. J. Online Mark. 7(3): 1-19 (2017)
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