"Extending the Role of Diffusion of Innovation Theory (DOI) in Achieving ..."

Bader A. Alyoubi, Mohammad Ali Yousef Yamin (2021)

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DOI: 10.4018/IJSDA.20211001.OA15

access: open

type: Journal Article

metadata version: 2024-10-11

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Bader A. Alyoubi, Mohammad Ali Yousef Yamin:
Extending the Role of Diffusion of Innovation Theory (DOI) in Achieving the Strategic Goal of the Firm With the Moderating Effect of Cost Leadership. Int. J. Syst. Dyn. Appl. 10(4): 1-22 (2021)

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