"Analyzing the Effectiveness of Interaction Between Brand Awareness and ..."

Junhui He (2022)

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DOI: 10.4018/IJTHI.299356

access: open

type: Journal Article

metadata version: 2022-10-24

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  - https://dblp.org/rec/journals/ijthi/He22
Junhui He:
Analyzing the Effectiveness of Interaction Between Brand Awareness and Social Network Advertising: The Moderating Role of Social Facilitation. Int. J. Technol. Hum. Interact. 18(1): 1-18 (2022)

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