"Gaining competitive intelligence from social media data: Evidence from two ..."

Wu He et al. (2015)

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DOI: 10.1108/IMDS-03-2015-0098

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type: Journal Article

metadata version: 2025-01-19

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Wu He, Jiancheng Shen, Xin Tian, Yaohang Li, Vasudeva Akula, Gongjun Yan, Ran Tao:
Gaining competitive intelligence from social media data: Evidence from two largest retail chains in the world. Ind. Manag. Data Syst. 115(9): 1622-1636 (2015)

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