"BERT-based Consumer Sentiment Analysis for Personalized Marketing Strategies."

Min Li, Shujuan Guo, Runchen Liu (2025)

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DOI: 10.31449/INF.V49I28.8232

access: open

type: Journal Article

metadata version: 2025-09-13

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Min Li, Shujuan Guo, Runchen Liu:
BERT-based Consumer Sentiment Analysis for Personalized Marketing Strategies. Informatica (Slovenia) 49(28) (2025)

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