"Visualization of brand positioning based on consumer web search ..."

Seung-Pyo Jun, Do-Hyung Park (2017)

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DOI: 10.1108/INTR-02-2016-0037

access: closed

type: Journal Article

metadata version: 2020-03-04

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Seung-Pyo Jun, Do-Hyung Park:
Visualization of brand positioning based on consumer web search information: Using social network analysis. Internet Res. 27(2): 381-407 (2017)

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