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"Timing of Adaptive Web Personalization and Its Effects on Online Consumer ..."
Shuk Ying Ho, David Bodoff, Kar Yan Tam (2011)
- Shuk Ying Ho, David Bodoff, Kar Yan Tam:
Timing of Adaptive Web Personalization and Its Effects on Online Consumer Behavior. Inf. Syst. Res. 22(3): 660-679 (2011)
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