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"Consumer avoidance toward message stream advertising on mobile social ..."
Xiaodong Li et al. (2025)
- Xiaodong Li
, Zibing Liu
, Yuan Chen
, Ai Ren:
Consumer avoidance toward message stream advertising on mobile social media: a stimulus-organism-response perspective. Inf. Technol. People 38(1): 23-47 (2025)

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