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"Understanding small and medium enterprises' behavioral intention to ..."

Parul Gupta et al. (2024)

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DOI: 10.1108/JEIM-09-2022-0356

access: closed

type: Journal Article

metadata version: 2024-06-18

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Parul Gupta, Fangfang Zhang, Sumedha Chauhan, Sandeep Goyal, Amit Kumar Bhardwaj, Yuvraj Gajpal:
Understanding small and medium enterprises' behavioral intention to adopt social commerce: a perceived value perspective. J. Enterp. Inf. Manag. 37(3): 959-992 (2024)

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