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"Do you know your valuable customers?"

Stefan Wilhelm, Stefan Gueldenberg, Wolfgang H. Güttel (2013)

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DOI: 10.1108/JKM-12-2012-0385

access: closed

type: Journal Article

metadata version: 2021-10-14

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  - journals/jkm/WilhelmGG13
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  - https://dblp.org/rec/journals/jkm/WilhelmGG13
Stefan Wilhelm, Stefan Gueldenberg, Wolfgang H. Güttel:
Do you know your valuable customers? J. Knowl. Manag. 17(5): 661-676 (2013)

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