"Tailoring Technology for Heterogeneous Shoppers: Implications for e-Retail ..."

Hongseok Jang, Kyung Sung Jung, Young Kwark (2024)

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DOI: 10.1080/07421222.2024.2376380

access: closed

type: Journal Article

metadata version: 2025-09-06

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Hongseok Jang, Kyung Sung Jung, Young Kwark:
Tailoring Technology for Heterogeneous Shoppers: Implications for e-Retail Channel Competition. J. Manag. Inf. Syst. 41(3): 892-922 (2024)

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