"How to Translate Firm-Generated Content to Sales? Evidence from Online ..."

Wanxin Qiao, Ni Huang, Zhijun Yan (2024)

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DOI: 10.1080/07421222.2024.2415767

access: closed

type: Journal Article

metadata version: 2025-09-11

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Wanxin Qiao, Ni Huang, Zhijun Yan:
How to Translate Firm-Generated Content to Sales? Evidence from Online Healthcare Platforms. J. Manag. Inf. Syst. 41(4): 1173-1197 (2024)

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