"A Consumer Trust Assessment Model for Online Shopping Based on Fuzzy ..."

Mengtian Zhang et al. (2024)

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DOI: 10.4018/JOEUC.349730

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type: Journal Article

metadata version: 2025-08-14

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Mengtian Zhang, Di Wu, Hui Xu, Zheng Chao:
A Consumer Trust Assessment Model for Online Shopping Based on Fuzzy Fusion Decision-Making. J. Organ. End User Comput. 36(1): 1-23 (2024)

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