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"Extending customer relationship management: from empowering firms to ..."

Hannu Saarijärvi, Heikki Karjaluoto, Hannu Kuusela (2013)

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DOI: 10.1108/13287261311328877

access: closed

type: Journal Article

metadata version: 2022-03-16

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Hannu Saarijärvi, Heikki Karjaluoto, Hannu Kuusela:
Extending customer relationship management: from empowering firms to empowering customers. J. Syst. Inf. Technol. 15(2): 140-158 (2013)

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