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"Virtual Customers behind Avatars: The Relationship between Virtual ..."
Bernadett Koles, Peter Nagy (2012)
- Bernadett Koles, Peter Nagy:
Virtual Customers behind Avatars: The Relationship between Virtual Identity and Virtual Consumption in Second Life. J. Theor. Appl. Electron. Commer. Res. 7(2): 87-105 (2012)
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