"Understanding the Effectiveness of Rewarding Recipients on Online Referral ..."

Angelika Dimoka et al. (2025)

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DOI: 10.25300/MISQ/2024/17039

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type: Journal Article

metadata version: 2025-08-09

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Angelika Dimoka, Jinghui (Jove) Hou, Xitong Li, Paul A. Pavlou:
Understanding the Effectiveness of Rewarding Recipients on Online Referral Behavior. MIS Q. 49(2): 495-520 (2025)

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