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"OM Forum - Managing Customer Experiences: Perspectives on the Temporal ..."
Gabriel R. Bitran, Juan-Carlos Ferrer, Paulo Rocha e Oliveira (2008)
- Gabriel R. Bitran, Juan-Carlos Ferrer, Paulo Rocha e Oliveira:
OM Forum - Managing Customer Experiences: Perspectives on the Temporal Aspects of Service Encounters. Manuf. Serv. Oper. Manag. 10(1): 61-83 (2008)
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