"Decision to Adopt Neuromarketing Techniques for Sustainable Product ..."

Mehrbakhsh Nilashi et al. (2020)

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DOI: 10.3390/SYM12020305

access: open

type: Journal Article

metadata version: 2023-06-26

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Mehrbakhsh Nilashi, Elaheh Yadegaridehkordi, Sarminah Samad, Abbas Mardani, Ali Ahani, Nahla Aljojo, Nor Shahidayah Razali, Taniza Tajuddin:
Decision to Adopt Neuromarketing Techniques for Sustainable Product Marketing: A Fuzzy Decision-Making Approach. Symmetry 12(2): 305 (2020)

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