"The Role of Strategic Orientations in the Relationship Between Adaptive ..."

Madhad Ali Said Al Jabri, Abdelmounaim Lahrech (2025)

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DOI: 10.3390/SYSTEMS13050358

access: open

type: Journal Article

metadata version: 2025-10-01

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  - https://dblp.org/rec/journals/systems/JabriL25
Madhad Ali Said Al Jabri, Abdelmounaim Lahrech:
The Role of Strategic Orientations in the Relationship Between Adaptive Marketing Capabilities and Ambidexterity in Digital Services Firms: The Case of a Highly Competitive Digital Economy. Syst. 13(5): 358 (2025)

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