"A PDCA-Based Decision-Making Framework for Sustainable Marketing ..."

Miroslava Repová, Lucie Lendelová, Viliam Lendel (2025)

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DOI: 10.3390/SYSTEMS13080721

access: open

type: Journal Article

metadata version: 2025-10-14

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Miroslava Repová, Lucie Lendelová, Viliam Lendel:
A PDCA-Based Decision-Making Framework for Sustainable Marketing Communication Strategies: A Case Study of a Slovak Telecommunications Company. Syst. 13(8): 721 (2025)

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