"The entanglement of consumer expectations and (eco) innovation sequences: ..."

Chris Foster, Andrew McMeekin, Josephine Mylan (2012)

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DOI: 10.1080/09537325.2012.663963

access: closed

type: Journal Article

metadata version: 2020-10-08

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Chris Foster, Andrew McMeekin, Josephine Mylan:
The entanglement of consumer expectations and (eco) innovation sequences: the case of orange juice. Technol. Anal. Strateg. Manag. 24(4): 391-405 (2012)

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