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"Life cycle profit - reducing supply risks by integrated demand management."
Gerald Reiner, Martin Natter, Wenzel Drechsler (2009)
- Gerald Reiner

, Martin Natter, Wenzel Drechsler:
Life cycle profit - reducing supply risks by integrated demand management. Technol. Anal. Strateg. Manag. 21(5): 653-664 (2009)

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