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Giang Nu To Truong

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Journal Articles

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2022
[j6]
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  - journals/ijssmet/PhamNT22
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  - https://dblp.org/rec/journals/ijssmet/PhamNT22
Xuan Lan Pham, Phuong Minh Binh Nguyen, Giang Nu To Truong:
A Co-Word and Co-Citation Analysis of Digital Marketing Research. Int. J. Serv. Sci. Manag. Eng. Technol. 13(2): 1-20 (2022)
[j5]
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  - journals/ijssmet/VuLVTNW22
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  - https://dblp.org/rec/journals/ijssmet/VuLVTNW22
Quan Minh Vu, Ying-Kai Liao, Hai-Yen Thi Vuong, Giang Nu To Truong, Phuong Minh Binh Nguyen, Wann-Yih Wu:
The Influence of Personality Traits on Intention to Purchase Green Products. Int. J. Serv. Sci. Manag. Eng. Technol. 13(2): 1-17 (2022)
2021
[j4]
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  - journals/ijabim/LoLTNW21
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Chia Wei Lo, Ying-Kai Liao, Giang Nu To Truong, Phuong Minh Binh Nguyen, Wann-Yih Wu:
A Quality Function Deployment Approach Through Management and Technology Development. Int. J. Asian Bus. Inf. Manag. 12(3): 1-18 (2021)
[j3]
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  - journals/ijabim/NguyenT21
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Phuong Minh Binh Nguyen, Giang Nu To Truong:
Employee Theft Behavior: A Case Study of Five-Star Hotels in Vietnam. Int. J. Asian Bus. Inf. Manag. 12(3): 1-20 (2021)
2020
[j2]
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  - journals/jeco/LiaoCT20
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Ying-Kai Liao, Candice Chang, Giang Nu To Truong:
Investigating B-to-B Social Media Implementation: E-Marketing Orientation and Media Richness Perspective. J. Electron. Commer. Organ. 18(1): 18-35 (2020)
[j1]
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Ying-Kai Liao, Giang Nu To Truong, Phuong Minh Binh Nguyen:
Psychological and Relational Moderators for the Relationship Between Brand Equity and Its Consequences. J. Electron. Commer. Organ. 18(4): 93-116 (2020)

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