BibTeX record journals/cbsn/ChoiL12

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@article{DBLP:journals/cbsn/ChoiL12,
  author       = {Yung Kyun Choi and
                  Jung{-}Gyo Lee},
  title        = {The Persuasive Effects of Character Presence and Product Type on Responses
                  to Advergames},
  journal      = {Cyberpsychology Behav. Soc. Netw.},
  volume       = {15},
  number       = {9},
  pages        = {503--506},
  year         = {2012},
  url          = {https://doi.org/10.1089/cyber.2012.0012},
  doi          = {10.1089/CYBER.2012.0012},
  timestamp    = {Mon, 26 Oct 2020 08:21:26 +0100},
  biburl       = {https://dblp.org/rec/journals/cbsn/ChoiL12.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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