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"From customer orientation to customer satisfaction: the gap between theory ..."

Andy C. L. Yeung, T. C. E. Cheng, Ling-Yau Chan (2004)

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DOI: 10.1109/TEM.2003.822466

access: closed

type: Journal Article

metadata version: 2017-06-08

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Andy C. L. Yeung, T. C. E. Cheng, Ling-Yau Chan:
From customer orientation to customer satisfaction: the gap between theory and practice. IEEE Trans. Engineering Management 51(1): 85-97 (2004)

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