"Visualizing Asymmetric Competition Among More Than 1, 000 Products Using ..."

Daniel M. Ringel, Bernd Skiera (2016)

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DOI: 10.1287/MKSC.2015.0950

access: closed

type: Journal Article

metadata version: 2021-06-01

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Daniel M. Ringel, Bernd Skiera:
Visualizing Asymmetric Competition Among More Than 1, 000 Products Using Big Search Data. Mark. Sci. 35(3): 511-534 (2016)

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