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2nd MCPC 2003: Munich, Germany
- Ralf Reichwald, Mitchell M. Tseng, Frank T. Piller:

Proceedings of the 2nd Interdisciplinary World Congress on Mass Customization and Personalization, MCPC 2003, Munich, Germany, October 6-8, 2003. Technical University Munich 2003
Keynotes
- Nikolaus Franke:

From Mass Customization to User Driven Innovation. MCPC 2003: 1:1 - Aric Segev:

Beyond Mass Customization and Personalization. MCPC 2003: 2:1-2:11
MCP Strategies and Economics
- Stefan Grasmugg, Detlef Schoder:

Does Mass Customization Increase Corporate Success? An Empirical Investigation. MCPC 2003: 3:1-3:25 - Dimitris Kardaras, Bill Karakostas, Eleutherios Papathanassiou, Vana Arkoumani:

Developing Mass Customisation: An Empirical Investigation of the pertaining market, organisational and CRM issues. MCPC 2003: 4:1-4:17 - Rebecca Duray:

The impact of workforce management on the financial performance of mass customizers. MCPC 2003: 5:1-5:11 - Mikko Ruohonen, Jaakko Riihimaa, Marko Mäkipää:

Knowledge based mass customization strategies - cases from Finnish metal and electronics industries. MCPC 2003: 6:1-6:25 - Irene Süßmilch-Walther, Sandra Gilleßen:

The Influence of Individualization and Situation on Information Demands of Employees. MCPC 2003: 7:1-7:8 - Werner Mussnig, Gernot Mödritscher:

Dynamic evaluation of investment-intense process innovations under cost aspects. MCPC 2003: 8:1-8:21 - Brian Squire, Steve Brown, Paul Cousins:

Collaborating for customisation: a resource based perspective. MCPC 2003: 9:1-9:16 - Martijn R. Hoogeweegen, Lorike Hagdorn van der Meijden:

Strategizing for Mass Customization by Playing the Business Networking Game. MCPC 2003: 10:1-10:7
MCP Product Design
- Rajeev Krishnapillai, Abe Zeid:

Adaptive Design Customization for mass Customization: a Framework. MCPC 2003: 11:1-11:15 - Gabriel Hernandez, Janet K. Allen, Farrokh Mistree:

A Theory and Method for Combining Multiple Approaches for Product Customization. MCPC 2003: 12:1-12:26 - Yi Wang, Jianxin Jiao:

Product Family Configuration Design Evaluation. MCPC 2003: 13:1-13:20 - Udo Pulm, Maik Maurer, Udo Lindemann:

Early evaluation of product properties for individualized products. MCPC 2003: 14:1-14:9 - Kwok L. Shum:

Product Platform: its strategic implications. MCPC 2003: 15:1-15:18 - Xuan F. Zha:

Collaborative Product Development and Customization: A Platform-Based Strategy and Implementation. MCPC 2003: 16:1-16:19 - Dunbing Tang, Ling Zhou:

Modeling the Cooperation Relationship between the Product Customer and the Supplier. MCPC 2003: 17:1-17:11 - Gregory M. Roach, Jordan J. Cox, Carl D. Sorensen:

Application of the Toyota Production System Principles to Mass Customized Product Engineering. MCPC 2003: 18:1-18:10 - Wolf-D. Burkert, Henning Kontny:

TAPOS - An approach for deriving targets in mass customization. MCPC 2003: 19:1-19:7 - Martin Malis, Lars Hvam:

Application of Configurators in Networks - How to Exchange Product Related Knowledge in a Network of Companies. MCPC 2003: 20:1-20:19 - Jørgen Schiønning-Larsen:

Industrial Configuration Seen in a System Engineering Perspective. MCPC 2003: 21:1-21:9 - Jo Bramham, Bart L. MacCarthy:

Matching Configurator Attributes to Business Strategy. MCPC 2003: 22:1-22:26 - Dennis Janitza:

Development of Design Customization Systems for MC Products. MCPC 2003: 23:1-23:7 - Jesper Riis, Benjamin Loer Hansen, Lars Hvam:

Framework for product knowledge and product related knowledge which supports product modelling for mass customization. MCPC 2003: 24:1-24:22 - Ilija Cosic, Zoran Anisic, Bojan Lalic:

IPS-DFA Methodology Toward Increasing the Mass Customization of the Circular Pump Program Variety. MCPC 2003: 25:1-25:21 - Alexander Tsigkas, Agis Papantoniou, Vassilis Loumos:

Towards Knowledge-based Mass Customization: A Framework for On Demand Design (ODD). MCPC 2003: 26:1-26:16 - Georg Christoph Baumberger, Udo Lindemann, Josef Ponn:

Development of Individualized Mechatronic Products - Rapid Adaptation of Product Properties Due To Individual Customer Demands. MCPC 2003: 27:1-27:16
MCP Manufacturing and Logistics
- Vinzenz Schwegmann, Gernot Strube, Peter Willats, Jochen Linck, Arndt Boenigk:

Flexible Production and Supply Chain Systems - Generating Value through Effective Customisation. MCPC 2003: 28:1-28:9 - Thorsten Blecker, Nizar Abdelkafi, Bernd Kaluza, Gerhard Friedrich:

Key Metrics System for Variety Steering in Mass Customization. MCPC 2003: 29:1-29:28 - Alexander A. Shevchenko, Oleksandr O. Shevchenko:

Model-based Comparative Techno-economical Analysis of Mass-production and Mass-customisation Paradigms. MCPC 2003: 30:1-30:13 - Michael Schenk, Ralph Seelmann-Eggebert:

Mass Customization across the Value Chain. MCPC 2003: 31:1-31:9 - Mei Zhang, Yongjiang Chen, Mitchell M. Tseng:

Process Planning for Mass Customization. MCPC 2003: 32:1-32:15 - Jianxin Jiao, Lianfeng Zhang, Shaligram Pokharel:

Process Platform Planning for Mass Customization. MCPC 2003: 33:1-33:35 - Philip G. Brabazon, Bart L. MacCarthy:

Virtual-Build-to-Order as an order fulfilment model for Mass Customization. MCPC 2003: 34:1-34:49 - Michael F. Zaeh, Henning Rudolf:

Computer Aided Process Planning as an Enabler for Mass Customization: State of the Art and Future Areas for Research. MCPC 2003: 35:1-35:12 - Guixiu Qiao, Roberto F. Lu, Charles R. McLean:

Flexible Manufacturing System for Mass Customization Manufacturing. MCPC 2003: 36:1-36:20 - Willibald A. Günthner, Michael Wilke:

Mass Customization requires changeable material flow systems. MCPC 2003: 37:1-37:8 - Michael F. Zaeh, Christopher Ulrich:

Adapted Joining Processes for Mass Customization. MCPC 2003: 38:1-38:12 - Christopher John Tuck, Richard J. M. Hague:

The Pivotal Role of Rapid Manufacturing in the Production of Cost Effective Customised Products. MCPC 2003: 39:1-39:14 - Jan Harnisch:

Rapid Manufacturing of Individual Components. MCPC 2003: 40:1-40:7 - Mica Comstock, Staffan Bröte:

Beyond 'Read a plant - fast' (for lean): read an enterprise for mass customization? MCPC 2003: 41:1-41:7 - Michael F. Zaeh, Wolfgang Wagner:

Planning Mini-Factory Structures for the Close-to-Market Manufacture of Individualized Products. MCPC 2003: 42:1-42:9 - Peter Nyhuis, Marius Müller-Seegers:

Qualification of small and medium-sized car suppliers for mass customization due to suitable factory, production, and logistics structures. MCPC 2003: 43:1-43:14 - Ralf Reichwald, Christof Stotko, Sascha Seifert:

Internationalizing Mass Customization - Minifactories as a transnational solution. MCPC 2003: 44:1-44:17
Customer Interaction Behavior
- Martin Spann, Bernd Skiera, Björn Schäfers:

Measurement of Consumer's Individual Search Costs and their Use for Individualized Pricing. MCPC 2003: 45:1-45:5 - Timo Saari, Marko Turpeinen:

Psychological Customization of Information - Basic Concepts, System Architecture and Applications. MCPC 2003: 46:1-46:20 - Markus Stolze, Michael Ströbel:

Dealing with Learning in eCommerce Product Navigation and Decision Support: The Teaching Salesman Problem. MCPC 2003: 47:1-47:20 - Veikko Ikonen, Olli Sotamaa:

Evolving New Usage Cultures of Ubiquitous Computing. MCPC 2003: 48:1-48:20 - Margarita B. Guilabert, Naveen Donthu:

Mass Customization and Consumer Behavior: The Development of a Scale to Measure Customer Customization Sensitivity. MCPC 2003: 49:1-49:12 - Jean-Claude Brunner:

When superior is not good enough: Satisficing behavior and mass customization. MCPC 2003: 50:1-50:6 - Sri Hartati Kurniawan, Mitchell M. Tseng, Richard Hau Yue So:

Consumer Decision-Making Process in Mass Customization. MCPC 2003: 51:1-51:13 - Benedict G. C. Dellaert, Stefan Stremersch:

Modeling the Consumer Decision to Mass Customize. MCPC 2003: 52:1-52:5
CRM and Branding for MCP
- Gabriela Rieck:

Branding in Times of Mass Customization "The choice is yours!". MCPC 2003: 53:1-53:11 - Henrik Uggla:

Optimising the brand-to-brand customer interface through the Brand Association base. MCPC 2003: 54:1-54:13 - Ahlem Abidi:

Customer Relationship Personalization on The Internet: A Conceptual Framework. MCPC 2003: 55:1-55:18 - Anabela Maria Bello da Silveira Baptista de Figueiredo Marcos:

The E-marketing in the New Economy. MCPC 2003: 56:1-56:24
MCP and Sustainability
- Gerd Rainer Wagner:

MCP and Sustainability. MCPC 2003: 57:1 - Rainer Souren:

The Relevance of Recovery Economy to Mass Customization and Personalization. MCPC 2003: 58:1-58:15 - Peter Letmathe:

Quantifying the Eco-Efficiency of MCP. MCPC 2003: 59:1-59:16 - Dagmar Steffen, Jochen Gros:

Technofactory versus Mini-Plants: Potentials for a decentralized sustainable furniture production. MCPC 2003: 60:1-60:13
User Driven Innovation
- Lars Bo Jeppesen, Måns J. Molin:

Consumers as Co-Developers - Learning and innovation outside the firm. MCPC 2003: 61:1-61:26 - Martin Schreier:

Value Creation by Toolkits for User Innovation and Design. MCPC 2003: 62:1-62:22 - Joachim Henkel, Sandra Thies:

Customization and Innovation - User Innovation Toolkits for Simulator Software. MCPC 2003: 63:1-63:15 - Nikolaus Franke, Frank T. Piller:

Toolkits for User Innovation and Design: an Exploration of User Interaction and Value Creation in the Watch Market. MCPC 2003: 64:1-64:21 - Michael Bartl, Johann Füller, Holger Ernst, Hans Mühlbacher:

Managerial Perspectives on Virtual Customer Integration - Cognition, Attitude, and Intention. MCPC 2003: 65:1-65:22 - Christian Lüthje, Nikolaus Franke:

Bottleneck or booster of innovations? A study on the innovation activities of retailers in a consumer_goods setting. MCPC 2003: 66:1-66:25 - Pascal Le Masson, Peter R. Magnusson:

User Involvement: From Ideas Collection Towards a New Technique for Innovative Service Design. MCPC 2003: 67:1-67:23 - Paul Blazek:

Tangible User Interfaces: Using Boundary Objects as interaction elements to improve cognition and modification of digitally visualized products. MCPC 2003: 68:1-68:4 - Ralf Reichwald, Anton Meyer, Dominik Walcher, Werner Kunz:

Customer Integration into Innovation Processes: Implications from B-to-B and B-to-C Cases. MCPC 2003: 69:1
MCP Information Systems
- Andreas J. Dietrich, Ingo J. Timm, Stefan Kirn:

Implications of Mass Customization on Business Information Systems. MCPC 2003: 70:1-70:18 - Petra Schubert:

A Project Method for the Personalization of E-Commerce applications in SMEs. MCPC 2003: 71:1-71:16 - Andreas Wimmer, Jens Ingo Mehlau, Thomas Klein:

Object Oriented Product Meta-Model for the Financial Services Industry. MCPC 2003: 72:1-72:9 - Thomas Ritz:

Production and Distribution of Personalized Information Services employing mass-customization. MCPC 2003: 73:1-73:14 - Joachim Warschat, Mehmet Kürümlüoglu, Rita Nøstdal:

Enabling IT for Mass Customization: The IT architecture to support an Extended Enterprise offering mass customized products. MCPC 2003: 74:1-74:8 - Juinn Jet Kam, Yiliu Tu:

Intelligent Agent to Support Virtual Enterprise for Rapid Tools and Dies Making. MCPC 2003: 75:1-75:19 - Thorsten Blecker, Günter Graf:

Multi-Agent Systems in Internet based Production Environments - an enabling Infrastructure for Mass Customization. MCPC 2003: 76:1-76:21 - Bjørn Langeland, Hans Holm:

Architecture of a Real-time Shop Floor Information and Control System. MCPC 2003: 77:1-77:9
Communities and Personalization in E-Commerce
- Thomas Leckner:

Support for online configurator tools by customer communities. MCPC 2003: 78:1-78:20 - Volker Renneberg, Uwe M. Borghoff:

Recommendations in Product Personalization: An extended Example of Pipelined Filter Combination. MCPC 2003: 79:1-79:21 - Torben Hansen, Christian Scheer, Peter Loos:

Product Configurators in Electronic Commerce - Extension of the Configurator Concept towards Customer Recommendation. MCPC 2003: 80:1-80:18 - J. Felix Hampe, Silke Schönert:

IT in the Leisure Industry? MCPC 2003: 81:1-81:10 - Andreas Tasch, Oliver Brakel, Christoph Ihl, Rainer Kerl:

Personalization of public profiles in virtual lifestyle-communities: The case of jetzt.de. MCPC 2003: 82:1-82:11
MCP Research in the Fashion & Footwear Industry
- Berend Denkena, Stephan Scherger, Martin Lünemann:

Mass Customized Shoe Lasts. MCPC 2003: 83:1-83:16 - Hans Grabowski, Ralf-Stefan Lossack, Matthias Wunsch:

Mass customization of shoes by automatically finding best-fitting shoes. MCPC 2003: 84:1-84:13 - Stefano Mottura, Luca Greci, Marco Sacco, Claudio Roberto Boër:

An Augmented Reality System for the Customized Shoe Shop. MCPC 2003: 85:1-85:17 - Dirk Rutschmann:

Affordable 3D Scanning for Customizing Ski Boots. MCPC 2003: 86:1-86:12 - Yuli N. Y. Ho, Vernon Q. L. Zeng, Mitchell M. Tseng:

Application of Product Family to Facilitate the Collaboration between Buyers and Designers in the Footwear Industry. MCPC 2003: 87:1-87:14 - Philipp Schiegg, Amit Garg, Robert Roesgen, César Toscano, João José Pinto Ferreira, Ricardo J. Rabelo, Alexandra A. Pereira Klen:

Configuring Consumer-Demand Driven Supply Networks - in Made-to-Fit Fashion Sector. MCPC 2003: 88:1-88:21 - Johannes Welsch:

Study on Adjustable Running Shoes Containing a Retailer-based MC-concept. MCPC 2003: 89:1-89:8 - Claudia Eckert, Martin Stacey:

Knitwear Customisation as Repeated Redesign. MCPC 2003: 90:1-90:9
MCP Research in various Industries
- Edward Aihua Fang, Hilary Bates:

Refining the Product-process Matrix from Mass Customisation - A study of Packaging Carton Industry in China. MCPC 2003: 91:1-91:14 - Johannes Lang:

Mass Customization of Nutrition Supplements: A Concept of customer oriented production and innovative technology. MCPC 2003: 92:1-92:8 - Magnus Hellström, Thomas Westerholm, Kim Wikström:

Creation of Modular Product Solutions - Three Case Studies from the Finnish Project Industry. MCPC 2003: 93:1-93:19 - Robert J. Freund, Maciej Piotrowski:

Mass Customization and Personalization in Adult Education and Training. MCPC 2003: 94:1-94:20 - Anne P. Crick:

Pseudo-Relationships - The use of Mass Customized Techniques in Personalized Service: A case study of Entertainment Coordinators. MCPC 2003: 95:1-95:14 - Darrell Mann:

40 Inventive Mass-Customization Strategies. MCPC 2003: 96:1-96:14 - Benson S. L. Chan, Power P. W. Siu, Toste Wallmark, Mitchell M. Tseng:

Apply Mass Customization Technique in Developing and Constructing High-rise Residential Building. MCPC 2003: 97:1-97:12 - Stefan Frank:

An Integrated Service Center for producers of individualisable serial products - Applied to small, medium-sized and large enterprises. MCPC 2003: 98:1-98:14
Business Seminar
- Volker Junior:

Enabling Mass Customization by Laser Sintering Technology: From a R&D tool to a manufacturing method. MCPC 2003: 99:1 - Mark W. Hansen, Poul Kyvsgaard Hansen:

Mass Customization and Mass Production: Balancing the Portfolio. MCPC 2003: 100:1-100:10 - Michael Yee, Wendy W. K. Wai, Mavis S. T. Ng, Rosita W. Y. Au, Mitchell M. Tseng:

Applying Mass Customization Techniques into Mass Production Apparel Business. MCPC 2003: 101:1-101:9

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